About This Course
What you will learn - Become an Expert at Writing Effective Emails, Letters, Reports and More
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Get BIG Savings with our Ultimate Business Writing Online Bundle, 10 Certificate Courses
- Business Writing
- Collaborative Business Writing
- Advanced Writing Skills
- Proposal Writing
- Budget and Financial Reports
- Writing for the Web
- Contract Management
- Writing a Business Plan
- Writing Reports and Proposals
- Introduction to E-Mail Marketing
1. Business Writing: Become an Expert at Writing Effective Emails, Letters, Reports and More
We all know that writing is one of the most important methods of business communication for most people, whether its e-mails, memos, proposals, or major reports. Lots of people struggle with the composition of these. Sometimes it's because they don't have to do it very often so, therefore, it doesn't flow as easily as they would like, sometimes because they are new to a role, or just because it's not their favorite thing.
This Business Writing Online Short Course will provide:
- A quick refresher on basic writing concepts (such as spelling, grammar, and punctuation) the things that we often miss especially when completing work under pressure; and
- An overview of some the typical business documents, letters, reports, proposals that you may have to deal with, with tips on structure, style etc.
Course Topics:
- Spelling
- Punctuation
- Writing the Letter
- Proposals Key Info
By the end of the Business Writing Online Short Course, you will be able to:
- Understand the function/purpose of all of the above.
- Utilize the tips and techniques provided here to determine an appropriate structure to use for your business artifacts in different situations.
- Define proofreading and understand the techniques in improving proofreading skills.
- Define peer review and list ways peer review can help improve business writing skills.
- Notice (and correct) common spelling and grammar issues in business writing.
- List guidelines in printing and publishing business writing
2. Collaborative Business Writing : Develop your Writing Skills to Have an Extra Edge in the Workplace
Writing and communication skills have degraded with more and more people communicating through email and instant messaging. Developing writing skills is still important in the business world as is creating proper documents (such as proposals, reports, and agendas) giving you that extra edge in the workplace.
The Collaborative Business Writing course will give you the knowledge and skills to collaborate with others and create that important document. You will touch on the types of collaboration, and ways to improve them through certain tools and processes. These basic skills will provide you with that extra benefit in the business world that a lot of people are losing.
By the end of this Collaborative Business Writing Online Short Course, you should be able to:
- Define collaborative business writing
- Know different types of collaborative writing
- Know how to collaborate with team members
- Learn methods of handling conflict in writing
- Build collaborative writing teams
3. Advance Writing Skills: Enhance Your Business Writing Skills
This course is designed for good writers who are ready to learn the nuances of letters, business cases, proposals, and reports. Therefore, we recommend that you complete “Business Writing That Works” before beginning this course.
In this course, you will learn how to write specific kinds of documents, including letters, business cases, reports, and proposals. You will also review some fundamental writing rules, such as the four C’s of writing and paragraph construction.
At the end of this course, you will be able to:
- Make your writing clear, complete, concise, and correct.
- Improve sentence construction and paragraph development.
- Deal with specific business requests.
- Create effective business cases, proposals, and reports.
- Thoroughly document sources that you use in your writing.
4. Proposal Writing : Learn how to Structure, Write and Finish a Proposal
A good proposal doesn’t just outline what product or service you would like to create or deliver. It does so in such a way that the reader feels it is the only logical choice.
This course will take you through each step of the proposal writing process, from understanding why you are writing a proposal; to gathering information; to writing and proofreading; to creating the final, professional product.
This course is targeted at individuals and groups who require an understanding of how to structure, write, and finish a proposal.
By the end of this course, you will be able to:
- Understand the basic requirements for developing a proposal.
- Follow the approach provided to help develop focused, high-quality proposals.
- Utilise the tips and techniques to determine an appropriate structure to use for your proposals in different situations.
- Make good use of illustrations in your proposals.
- Define proofreading and understand the techniques in improving proofreading skills.
- Define peer review and list ways peer review can help improve your proposals.
- Notice (and correct) common spelling and grammar issues in your proposal writing.
- List guidelines in printing and publishing your proposal.
5. Budget and Financial Reports: Back Your Business with Bulletproof Finance
Everyday businesses deal with budgets and financial reports in some form or fashion. At minimum, business managers review budget numbers and run financial reports for decision-making and reporting to shareholders and Federal regulators once a month. Many companies devote the last few months of the calendar year to creating budgets for the next calendar year. In addition, organizations create and disseminate year-end financial reports to investors.
The goal of this course is to give the participant a basic understanding of budgets and financial reports so they can hold relevant discussions and render decisions based on financial data. This course will define key terms like ROI, EBIT, GAAP, and extrapolation. Furthermore, this course will discuss commonly used financial terms, financial statements, budgets, forecasting, purchasing decisions, and laws that regulate the handling of financial information.
By the end of this Budget and Financial Reports Online Short Course, you will be able to:
- Identify financial terminology
- Understand financial statements
- Identify how to analyse financial statements
- Understand budgets
- How to make budgeting easy
- Understand advanced forecasting techniques
- Understand how to manage the budget
- Identify how to make smart purchasing decisions
- Identify the legal aspects of finances
6. Writing for the Web: Learn How To Effectively Write for Web
People don’t read information on the web in the same way that they read a printed newspaper, magazine, or a book. This course will show web writers how to create interesting and engaging content.
This course will teach you how to design and structure web writing, create eye-catching headlines, develop user-friendly websites, add audio and video to your writing, and leverage search engine optimization to get noticed.
After you complete this course, you will be able to:
- Apply engaging techniques that draw readers to web pages.
- Plan what to write to reflect your web hierarchy.
- Create engaging content, including catchy headlines.
- Enhance your writing with other forms of media.
- Make your writing accessible to a variety of readers.
7. Contract Management: Learn to understand ethical contract management
It is easy to overlook the importance of contract management because it seems to be a boring, mundane topic. Contracts, however, are the basis of most business relationships. If contracts are managed well, business relationship will flourish. If they are not, companies face financial loss, relationship harm, and damaged reputations.
With our “Contract Management” Course, you will discover the specifics of how contract management works and how to effectively source agents.
By the end of this Contract Management Online Short Course, you will be able to:
- Identify contract elements
- Understand ethical contract management
- Calculate value
- Negotiate contracts
- Create basic amendments
8. Writing a Business Plan: Learn How To Write An Effective Business Plan
A business plan will help your business get started on the right track, stay focused on priorities, and move forward. This course is designed for business owners and entrepreneurs who are ready to create a business plan.
In this course, you will learn the essential steps for creating a business plan, including creating a first draft; identifying the audience; gathering information; researching; describing product plans; and marketing, sales, and accounting terms
Learn how to write an effective business plan with our business and entrepreneurship courses.
After you complete this course, you will be able to:
- Research and analyze the individual components needed for a business plan.
- Apply skills to create a business plan for different audiences, including investors, banks, and other stakeholders.
- Explain the purpose and future of your business in easy to understand terms.
- Use accounting terms to describe the future for your business.
- Describe your marketing, sales, and planning strategies.
9. Writing Reports and Proposals: Learn about the four stages of report writing
eports and proposals come in a variety of formats. All formats, however, rely on good writing skills and a solid framework. We recommend that you complete “Business Writing That Works” before beginning this course.
What will you learn with our Writing Reports and Proposals Online Course?
- Four stages of report writing
- Ten steps of proposal writing
- Using headings
- Adding visual aids
- Writing persuasively
- Sourcing material
10. Introduction to E-Mail Marketing: Deliver Effective E-mail Marketing Campaigns
Can you remember the last few marketing e-mail messages that you received and how you reacted to them? Can you identify the style, purpose, and design considerations behind any of these messages? It’s almost certain that some serious planning went into each e-mail that you received, even if you didn’t realize it.
In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results.
After you complete this Introduction to E-Mail Marketing course, you will be able to:
- Apply the concepts of e-mail marketing to grow the influence and reach of a business.
- Analyze the different applications of e-mail marketing.
- Select a campaign strategy that will help you increase your reach.
- Apply a defined strategy to get the best out of every e-mail campaign.
- Track and analyze the results of an e-mail campaign.
Receive Lifetime Access to Course Materials, so you can review at any time.
For comprehensive information on units of study click the units of study tab above.
This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today!
Course Fast Facts:
- All courses are easy to follow and understand
- Only 6 to 8 hours of study is required per course
- Unlimited lifetime access to course materials
- Study as many courses as you want
- Delivered 100% on-line and accessible 24/7 from any computer or smartphone
- You can study from home or at work, at your own pace, in your own time
- Certificates
Course Delivery
Courses are accessed online via our learning management system by any device including PC, MAC, tablet or Smart Phone.
Recognition & Accreditation
The courses offered by Courses For Success are unique as they are taught in a step by step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. Courses For Success is committed to high completion rates and therefore 100% student satisfaction.
Units of Study
Receive Lifetime Access to Course Materials, so you can review at any time.
The Ultimate Business Writing 10 Course Bundle includes the following courses, below is a summary of each course:
Course 1 - Certificate In Business Writing Online Course
PART ONE – THE BUILDING BLOCKS
Section One: Getting Started
- a quick refresher on basic writing concepts (such as spelling, grammar, and punctuation) – the things that we often miss especially when completing work under pressure; and
- an overview of some the typical business documents – letters, reports, proposals – that you may have to deal with, with tips on structure, style etc.
Section Two: Spelling and Grammar
- Spelling
- Grammar
Section Three: Language and tone
- Clarity
- Conciseness
- Formality
- Focus
- Tone
Section Four: Sentences and Paragraphs
- Parts of a Sentence
- Sentence Length
- Punctuation
- Paragraphs
Section Five: Organization and Structure
- Organisation Approach
Section Six: Tools and Techniques
- The Reader
- The Requirement
- Write faster – effective writing
- Templates
- Proofreading
- Review/Peer Review
- The Appearance - Printing and Publishing
PART TWO – THE DOCUMENTS
Section Seven: Meeting Agendas
- The Basic Structure
Section Eight: E-mails
- Addressing your mails
- Brevity
- Formality
- Attachments
- Forwarding/replying
Section Nine: Business Letters
- The Basic Structure
- Writing the Letter
Section Ten: Proposals
- The Basic Outline
- Key information
- Sequence
- Choosing a Format
- Proposal Structure and Content
- Executive Summaries
Section Eleven: Reports
- Report Structure and format
Section Twelve: Requests for Proposal
- Requests for Proposals
Section Thirteen: Business Cases
- Business Cases
Section Fourteen: General Documentation
- General Documentation
Section Fifteen: Wrapping Up
Course 2 - Certificate In Collaborative Business Writing Online Course
Module One: Getting Started
Module Two: What is Collaborative Business Writing?
- Clarifying the Objective
- Practical Writing Approaches
- Collaborative Writing Strategies
- Collaborative Writing Patterns
Module Three:Types of Collaborative Business Writing
- Construction – “Cut and Paste”
- Parallel Construction – “Puzzle”
- Sequential Summative Construction
- Integrating Construction
Module Four: Collaborative Team Members
- Team Leader Selection
- Chief Editor Selection
- Characteristics of Team Members
- Ways to Build Collaborative Writing Team
Module Five: Collaborative Tools and Processes
- Outlines and Storyboards
- Collaborative Planning
- Collaborative Revision
- Collaborative Team Cohesion
Module Six: Setting Style Guidelines
- Voice and Person
- Format
- Consistent Spelling of Commonly Used Words
- Numbers as Words or Figures
Module Seven: Barriers to Successful Collaborative Writing
- Hoarding
- Innovation
- Search
- Knowledge Transfer
Module Eight: Overcoming Collaborative Writing Barriers
- Practice T-shaped Management
- Building a Network of Alliances
- Implementing Enablers
- Assessing the Culture and Areas for Improvement
Module Nine: Styles of Dealing with Conflict
- Ensure that Good Relationships are the First Priority
- Keep People and Problems Separate
- Pay Attention to the Interests that are Being Presented
- Listen First, Talk Second
Module Ten:Tips for Successful Business Writing Collaboration
- Determine Purpose
- Formulate Outline and Organizational Format
- When Choosing a Team Leader, Remember…
- Assign Writing Tasks and Associated Duties
Module Eleven: Examples of Collaborative Business Writing
- Writing Emails
- Writing Reports
- Writing Training Manuals
- Writing Company Handbooks
Module Twelve: Wrapping Up
Course 3 - Certificate In Advance Writing Skills Online Course
Session 1: Course Overview
- Learning Objectives
- Pre-Assignment
- Pre-Course Assessment
Session 2: The Four Cs of Writing
- Writing Clearly
- Familiar Words
- Precise Words
- Concrete Nouns
- Using Jargon
- Jargon
- Writing Concisely
- Being Concise
- Our Concise Responses
- Complete Writing
- Writing Correctly
- Selecting Your Sources
- Style
- Being Stylish
- Facts
- Being Factual
- Facts About the Internet
- Choosing Your Sources
- Selecting Our Sources - Responses
Session 3: Writing Mechanics
- Emphasis
- Adding Emphasis
- Sentence Unity
- Sentence Structure
- Paragraph Size
- Proper Paragraphs
- Our Arranged Paragraphs
- More on Paragraphs - Unity
- More on Paragraphs - Coherence
- More on Paragraphs - Emphasis
- Rhythm
- Voice
- Are You Being Active or Passive?
- Changing the Emphasis
Session 4: Dealing with Specific Requests
- Types of Letters
- Information Requests
- Letters of Recommendation
- Letters Refusing Requests
- Letters of Persuasion
- Recommendation
- Saying No
- Persuading
- Responding
Session 5: Preparing Business Documents
- Defining Business Cases
- Business Cases
- Setting Up Your Business Case
- Requests for Proposals
- Writing Reports
- Writing Formal Reports
- Documentation
- Direct Quotes
- Citing Sources
- Being Consistent
Session 6: Editing Techniques
- Pre-Assignment Review
Session 7: A Personal Action Plan
- Starting Point
- Where I Want to Go
- How I Will Get There
Course 4 - Certificate In Proposal Writing Online Course
Section One: Getting Started
- Objectives
Section Two: The Request
- Requests for Proposals
Section Three: The Proposal-writing Process
- A Winning Proposal
- The Proposal-writing Process
Section Four: The Requirement
- What does the customer want?
- What does your company want?
- Initial data gathering
Section Five: Why Pick Us?
- Key Differentiators
- Key Messages
Section Six: Illustrations
- Illustrations
- Sample Illustrations
Section Seven: Proposal Structure
- The Basic Outline
- Creating and Sequencing your Table of Contents
Section Eight: Details and Research
- The Reader
- Organizing your information
- Identifying Resources
Section Nine: Writing Skills Revision – Part One
- Spelling
- Grammar
- Punctuation
- Language
Section Ten: – Writing Skill Revision, Part Two
- Parts of a Sentence
- Write faster – effective writing
- Paragraphs
Section Eleven: Writing the text of the Proposal
- Choosing a Format
- Templates
- Proposal Content
- Executive Summaries
Section Twelve: Proofreading, Editing, and Finishing
- Proofreading
- Review/Peer Review
- The Appearance – Printing and Publishing
Section Thirteen:
- Wrapping Up
Course 5 - Certificate In Budget and Financial Reports Online Course
Module One - Getting Started
Module Two - Glossary
- What is Finance?
- Commonly used Terms
- Key Players
- Important Financial Organisations
- Understanding GAAP
Module Three - Understanding Financial Statements
- Balance Sheets
- Income Statements (AKA Profit and Loss Statements)
- Statement of Retained Earnings
- Statement of Cash Flow
- Annual Reports
Module Four - Analysing Financial Statements (Part 1)
- Income Ratios
- Profitability Ratios
- Liquidity Ratios
- Working Capital Ratios
- Bankruptcy Ratios
Module Five - Analysing Financial Statements (Part 2)
- Long - Term Analysis Ratios
- Coverage Ratios
- Leverage Ratios
- Calculating Return on Investment (ROI)
Module Six - Understanding Budgets
- Common types of budgets
- What information do I need?
- Who should be involved?
- What should a budget look like?
Module Seven - Budgeting Made Easy
- Factoring in historical data
- Gathering related information
- Adjusting for special circumstances
- Putting it all together
- Computer based methods
Module Eight - Advanced Forecasting Technigues
- Using the average
- Regression Analysis
- Extrapolation
- Formal Financial Models
Module Nine - Managing the Budget
- How to tell if you're on track
- Should your budget be updated
- Keeping a diary of lessons learned
- When to panic
Module Ten - Making Smart Purchasing Decisions
- 10 questions you must ask
- Determining the Payback period
- Deciding whether to lease or buy
- Thinking outside the box
Module Eleven - A Glimpse into the Legal World
- A brief history
- The Sarbanes-Oxley Act
- CEO / CFO Certification
- 8th Company Law Directive
Module Twelve - Wrapping Up
Course 6 - Certificate In Writing for the Web Online Course
Session 1: Course Overview
- Learning Objectives
- Pre-Assignment
Session 2: Getting to Know the Web
- Web Writing Is Not The Same!
- What It’s All About
- The Purpose of Web Writing
- Making Connections
- Design and Structure
- Understanding HTML
- Viewing the Source
- It’s Work to Influence Others
- Predictability
- Consistency and Commitment
- Authority
Session 3: Tips on Creating a Site Hierarchy
- Designing the Site
- Designing a Structure
- Pre-Assignment
- Pre-Assignment Review
- Menus, Links, and Buttons
- Menu Sample One
- Menu Sample Two
- Links
- Buttons
Session 4: Creating Your Content
- Writing Eye-Catching Headlines
- Do's and Don'ts
- Shifting Our Thinking
- Tips for Creating Great Headlines
- Writing Content
- Format Carefully
- Be Concise
- Use Hyperlinks
- Build Trust
- Use Inverted Pyramid Construction
- Think Rich
- Presenting Your Message
- About PDF Files
- Writing Goals
- Making Connections
Session 5: Testing the Waters
- Making Connections
- Deciding What’s Fit to Print
- What’s Getting Read?
- Give Them What They Need
- Test Your Usability
- Consider Eye Tracking
- Break Up Content
- Reviewing and Planning
Session 6: Adding Audio and Video to Your Content
- The Great Debate
- Making Connections
Session 7: Getting Your Content Noticed
- Standing out in Crowds
- Search Engine Optimization
- How It Works
- Alternative Search
- Optimizing Keywords
- Keywords, Search Terms, and Tags
- Tips and Tricks
- Balancing SEO and Word Stuffing
Session 8: A Personal Action Plan
- Starting Point
- Where I Want to Go
- How I Will Get There
Course 7 - Certificate In Contract Management Online Course
Module One: Getting Started
- Course Objectives
Module Two: Defining Contract Management
- What is Contract Management?
- Contract Types
- Contract Elements
- Risks of Poor Contract Management
Module Three: Legal and Ethical Contract Management
- Contract Law I
- Contract Law II
- Defining Ethical Contract Management
- Ethical Breaches
Module Four: Contract Management Requests
- Choosing Potential Bidders
- RFPs and Technology
- Calculating Value
- Making a Choice
Module Five: How to Create a Contract
- Templates and Software
- Compliance
- Wording
- Risks of Noncompliance
Module Six: Contract Negotiations
- Be Prepared
- Prioritize Terms
- Remain Professional
- Execute the Contract
Module Seven: Assess Performance
- What Performance Can Be Assessed
- Creating Metrics
- Measuring Performance
- Improving Performance
Module Eight: Relationships
- Qualities of Effective Relationships
- Relationship Pitfalls
- Building Trust
- Maintaining Relationships
Module Nine: Amending Contracts
- Redlines and Strikeouts
- Replacing Clauses
- Describing Amendments
- Amendment Status
Module Ten: Conducting Audits
- Why Audit?
- Plan
- Establishing Procedures
- Investigate and Report
Module Eleven: Renewing Contracts
- Involve Stakeholders
- Review
- Check for Accuracy and Changes
- Update or Cancel
Module Twelve: Wrapping Up
- Words from the Wise
Course 8 - Certificate In Writing a Business Plan Online Course
Session 1: Course Overview
- Learning Objectives
- Pre-Assignment
Session 2: What is a Business Plan For?
- The Purpose of the Plan
- Getting Down to Business
- Staying Flexible
Session 3: A General Business Plan Framework
- The Importance of a Framework
- Essential Elements
- Making Connections
- Making Connections
- Pre-Assignment Review
- Making Connections
Session 4: Identifying Your Audience
- Who Are You Writing For?
- Defining the Terms
- Words of Wisdom
- Making Connections
- The Rules of Writing
- Making Connections
Session 5: Gathering and Analyzing Information
- GO-PARSE
- Get Organized
- Preview
- Ask
- Read
- Markup Methods
- Summarize
- Shorthand Symbols
- Shorthand Tips
- Evaluate
- PARSE in Action
- GO-PARSE Summary
- ACE Building Celebrates Five Years of Success
Session 6: Defining Your Company
- Writing Your Company Description
- Making Connections
- Describing Your Products and Services
- Performing a Market Analysis
- Developing an Operations Plan
- The Operations Process
- Operations and Your Business Plan
- Types of Operations
- Manufacturing
- Transportation
- Supplies
- Service
- Overlaps
- Buffers
Session 7: Getting to Work
- Working on Your Plan
- Business Plan Worksheet
Session 8: Creating a Marketing Strategy
- Introduction to Marketing
- Cycle Overview
- Consumer and Market Analysis
- What Do They Need?
- Who is Buying Our Product? Who is Using Our Product?
- What is the Buying Process?
- How Can I Leverage Segmentation?
- Key Questions
- SWOT Analysis
- Next Steps
- Analyzing Distribution Channels
- Making Connections
- Creating a Marketing Plan
- Product
- Price
- Place
- Promotion
- Packaging
- Sketching Out the Plan
- Evaluate, Review, and Revise
- The Value of Social Media
Session 9: Creating the Sales Plan
- Building Your Sales Force
- The Sales Cycle
- Initiate
- Making Connections
- Build
- Manage
- Optimize
Session 10: Developing Financial Projections
- Accounting Terminology
- What is Finance?
- The Cycle of Finance
- Recording Financial Transactions
- General Accepted Accounting Principles (GAAP)
- The 11 Principles
- Key Reports
- Income Statement Equation
- Sample Income Statement
- The Balance Sheet
- Balance Sheet Equation
- Balance Sheet Accounts
- Current vs. Fixed Assets
- Cash Flow Statement
- Statement of Retained Earnings
- Financial Projections
- Tips and Tricks
- Use the Writing Rules
Session 11: Putting It All Together
- Writing the Executive Summary
- Making a Strong Presentation
- Making Connections
- The Finishing Touches
- Keeping Your Data Safe
- Reviewing and Revising
Session 12: A Personal Action Plan
- Starting Point
- Where I Want to Go
- How I Will Get There
Course 9 - Certificate In Writing Reports and Proposals Online Course
Session One: Course Overview
Session Two: The Stages of Report Writing
Session Three: The First Stage – Investigating
- Gathering Information
- Let’s Get Thinking!
Session Four: The Second Stage – Planning
- Choosing a Report Format
- Individual Activity
Session Five: The Third Stage – Writing
Session Six: The Fourth Stage – Revising
- Checklist for Success
- Spelling Test
Session Seven: Using Headings
Session Eight: Using Charts and Graphs
Session Nine: The Proposal
- The Differences When Writing Proposals
- The Ten Steps of Proposal Writing
- Writing Exercise
Session Ten: Persuasion
Session Eleven: Practical Application
Session Twelve: Giving Credit
- Citing Sources
- Bibliography Exercise
Course 10 - Certificate In Introduction to E-Mail Marketing Online Course
Session 1: Course Overview
- Learning Objectives
- Pre-Assignment: Article
- Pre-Assignment: Questions
Session 2: Getting to Know E-mail Marketing
- What is E-Mail Marketing?
- Goals of E-Mail Marketing
- The Evolution of E-Mail Marketing
- Advantages of E-Mail Marketing
- Glossary of Terms
- History of E-Mail Marketing
- Modern Day Challenges
- Where Does E-Mail Marketing Fit?
- Getting It Right
- Why do People Get Frustrated by E-mail Marketing?
Session 3: Setting Up Your Audience
- Gathering Contacts
- Developing Your Form
- Case Studies
- Can I Buy E-mail Addresses?
- Rules and Regulations
- Staying Current
- Can I Send E-mail Marketing Messages From My Personal E-Mail?
Session 4: The Tools
- Setting Up A Plan
- Whats the Cost?
- Choosing an E-Mail Marketing Provider
- Your Guide to Success
- Getting Started
- Get Practical
Session 5: Designing Your Campaign Strategy
- Looking at Your Campaign Strategy
- Making Connections
- Whats Your Campaign Strategy?
- What Works?
- Making Connections
- Going Beyond the Basics
- Case Study
- Why Would You Want the Same Content Published on Your Blog Post as in Your Newsletter?
Session 6: Crafting Messages for Each Campaign
- Pre-Assignment Review
- Crafting Your Message
- The Message IS The Message
- Designing an Eye-Catching E-Mail
- Case Studies
- Choosing the Right Design
- Design the Layout
- Sample Template
- Layout Considerations
- Content Considerations
- Making Connections
- Make This Easy
Session 7: Good Habits Get Optimal Results
- Be a Good E-Mailer, Part One
- Be a Good E-Mailer, Part Two
- Smart Rules Apply, Part One
- Smart Rules Apply, Part Two
- Conversions
- The Conversion Process
- Dont Panic!
- Whats Your Opinion?
- The Who and The How
- Developing Different Types of Content
Session 8: What to Write
- Give People What They Want
- Google AdWords Keyword Planner
- Using Ads to Attract Your Audience
- Be Green…Evergreen That Is!
- Evergreen Topics
- Seasonal Topics
- Building Off of the Topics
- Idea Starters, Part One
- Idea Starters, Part Two
- Tips and Tricks
- Lets Get to Work
Session 9: Subject Lines and Action Calls
- Great Subject Lines
- Action Items
- Use Strategy with Your Call to Action
Session 10: If It Doesnt Get Measured, It Cant Be Counted
- Key Metrics
- Revenue Per E-Mail Sent
- Timing Your E-Mail Message
- Test Before You Send
- Split Testing
Session 11: Test Driving
- Making Connections, Part One
- Making Connections, Part Two
- Making Connections, Part Three
- Writing Your Initial Welcome E-Mail
A Personal Action Plan
- Starting Point
- Where I Want to Go
- How I Will Get There
Requirements
Entry requirements
Students must have basic literacy and numeracy skills.
Minimum education
Open entry. Previous schooling and academic achievements are not required for entry into this course.
Computer requirements
Students will need access to a computer and the internet.
Minimum specifications for the computer are:
Windows:
Microsoft Windows XP, or laterModern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)
MAC/iOS
OSX/iOS 6 or laterModern and up to date Browser (Firefox, Chrome, Safari)
All systems
Internet bandwidth of 1Mb or fasterFlash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)
Students will also need access the following applications:
Adobe Acrobat Reader
Requirements
Entry requirements:
Students must have basic literacy and numeracy skills.
Minimum education:
Open entry. Previous schooling and academic achievements are not required for entry into this course.
Device requirements:
Students will need access to a computer/any device and the internet.
FAQS
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Yes, we have a 7-day money-back refund policy.
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The Personal Success Training Program
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anyone who has an interest in learning more about this subject matter
is encouraged to take our course. There are no entry requirements to
take this course.
5. Do I require to have finished high school to complete this course?
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you do not require a High School Diploma or to have finished school to
study this course, this course is open to anyone who would like to take
this course.
6. What if English is not my first language?
This
course is provided in English, however, due to the digital nature of
our training, you can take your time studying the material and make use
of tools such as google translate and Grammarly.
7. Is this course online or conducted in person?
All our courses are accessible online on any device. You may complete them at your own pace and at your own time.
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access and log in to your course via the internet with any device,
please check your junk/spam folder in the event that you do not receive
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9. When does this course start?
Providing
you have internet access you can start this course whenever you like,
just go to the login page and insert your username and password and you
can access the online material.
10. What is online learning like?
Online learning is easy, if not easier than a traditional academic situation.
By studying an online course, the usual boundaries caused by location and time constraints are eliminated, meaning you are free to study where and when you want at your own pace.
Of course, you will need to be able to self-manage your time and be organized, but with our help, you’ll soon find yourself settling into a comfortable rhythm of study.
11. What computer skills do I need for my course?
You
don't need to be a computer expert to succeed with our online training,
but you should be comfortable typing, using the internet and be capable
of using common software (such as Microsoft word).
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The majority of our courses have unlimited lifetime access, meaning you can access this course whenever you want.
Please also check the course summary, as a small selection of courses have limited access.
13. How long will my course take?
Course duration, is listed under Course Summary
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All the required material for your course is included in the online system, you do not need to buy anything else.
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you will be required to complete a multiple-choice test online at the
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which demonstrates your commitment to learning new skills. You can share
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and job applications.
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This course will give you the skills you need to help you obtain employment, but it’s up to you if you get the job or not.
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Course Bundles
Looking for specific training for yourself or employees. Choose from our Course Bundles below or build you own Bundle, by adding more courses to your cart. Choose different courses or the same course for multiple staff members and receive volume discounts at checkout.
Ultimate Business Writing Online Bundle, 10 Certificate Courses
The Most Comprehensive Business Writing Bundle
Bundle Up & Save - Learn More and Save More when you Upgrade to the Mega Bundle below & Save 98%
Course Summary
- Delivery: Online
- Access: Unlimited Lifetime
- Time: Study at your own pace
- Duration: 6 to 8 hours per course
- Assessments: Yes
- Qualification: Certificate
BLACK FRIDAY SALE - SAVE AN EXTRA 15%
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About This Course
What you will learn - Become an Expert at Writing Effective Emails, Letters, Reports and More
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Get BIG Savings with our Ultimate Business Writing Online Bundle, 10 Certificate Courses
- Business Writing
- Collaborative Business Writing
- Advanced Writing Skills
- Proposal Writing
- Budget and Financial Reports
- Writing for the Web
- Contract Management
- Writing a Business Plan
- Writing Reports and Proposals
- Introduction to E-Mail Marketing
1. Business Writing: Become an Expert at Writing Effective Emails, Letters, Reports and More
We all know that writing is one of the most important methods of business communication for most people, whether its e-mails, memos, proposals, or major reports. Lots of people struggle with the composition of these. Sometimes it's because they don't have to do it very often so, therefore, it doesn't flow as easily as they would like, sometimes because they are new to a role, or just because it's not their favorite thing.
This Business Writing Online Short Course will provide:
- A quick refresher on basic writing concepts (such as spelling, grammar, and punctuation) the things that we often miss especially when completing work under pressure; and
- An overview of some the typical business documents, letters, reports, proposals that you may have to deal with, with tips on structure, style etc.
Course Topics:
- Spelling
- Punctuation
- Writing the Letter
- Proposals Key Info
By the end of the Business Writing Online Short Course, you will be able to:
- Understand the function/purpose of all of the above.
- Utilize the tips and techniques provided here to determine an appropriate structure to use for your business artifacts in different situations.
- Define proofreading and understand the techniques in improving proofreading skills.
- Define peer review and list ways peer review can help improve business writing skills.
- Notice (and correct) common spelling and grammar issues in business writing.
- List guidelines in printing and publishing business writing
2. Collaborative Business Writing : Develop your Writing Skills to Have an Extra Edge in the Workplace
Writing and communication skills have degraded with more and more people communicating through email and instant messaging. Developing writing skills is still important in the business world as is creating proper documents (such as proposals, reports, and agendas) giving you that extra edge in the workplace.
The Collaborative Business Writing course will give you the knowledge and skills to collaborate with others and create that important document. You will touch on the types of collaboration, and ways to improve them through certain tools and processes. These basic skills will provide you with that extra benefit in the business world that a lot of people are losing.
By the end of this Collaborative Business Writing Online Short Course, you should be able to:
- Define collaborative business writing
- Know different types of collaborative writing
- Know how to collaborate with team members
- Learn methods of handling conflict in writing
- Build collaborative writing teams
3. Advance Writing Skills: Enhance Your Business Writing Skills
This course is designed for good writers who are ready to learn the nuances of letters, business cases, proposals, and reports. Therefore, we recommend that you complete “Business Writing That Works” before beginning this course.
In this course, you will learn how to write specific kinds of documents, including letters, business cases, reports, and proposals. You will also review some fundamental writing rules, such as the four C’s of writing and paragraph construction.
At the end of this course, you will be able to:
- Make your writing clear, complete, concise, and correct.
- Improve sentence construction and paragraph development.
- Deal with specific business requests.
- Create effective business cases, proposals, and reports.
- Thoroughly document sources that you use in your writing.
4. Proposal Writing : Learn how to Structure, Write and Finish a Proposal
A good proposal doesn’t just outline what product or service you would like to create or deliver. It does so in such a way that the reader feels it is the only logical choice.
This course will take you through each step of the proposal writing process, from understanding why you are writing a proposal; to gathering information; to writing and proofreading; to creating the final, professional product.
This course is targeted at individuals and groups who require an understanding of how to structure, write, and finish a proposal.
By the end of this course, you will be able to:
- Understand the basic requirements for developing a proposal.
- Follow the approach provided to help develop focused, high-quality proposals.
- Utilise the tips and techniques to determine an appropriate structure to use for your proposals in different situations.
- Make good use of illustrations in your proposals.
- Define proofreading and understand the techniques in improving proofreading skills.
- Define peer review and list ways peer review can help improve your proposals.
- Notice (and correct) common spelling and grammar issues in your proposal writing.
- List guidelines in printing and publishing your proposal.
5. Budget and Financial Reports: Back Your Business with Bulletproof Finance
Everyday businesses deal with budgets and financial reports in some form or fashion. At minimum, business managers review budget numbers and run financial reports for decision-making and reporting to shareholders and Federal regulators once a month. Many companies devote the last few months of the calendar year to creating budgets for the next calendar year. In addition, organizations create and disseminate year-end financial reports to investors.
The goal of this course is to give the participant a basic understanding of budgets and financial reports so they can hold relevant discussions and render decisions based on financial data. This course will define key terms like ROI, EBIT, GAAP, and extrapolation. Furthermore, this course will discuss commonly used financial terms, financial statements, budgets, forecasting, purchasing decisions, and laws that regulate the handling of financial information.
By the end of this Budget and Financial Reports Online Short Course, you will be able to:
- Identify financial terminology
- Understand financial statements
- Identify how to analyse financial statements
- Understand budgets
- How to make budgeting easy
- Understand advanced forecasting techniques
- Understand how to manage the budget
- Identify how to make smart purchasing decisions
- Identify the legal aspects of finances
6. Writing for the Web: Learn How To Effectively Write for Web
People don’t read information on the web in the same way that they read a printed newspaper, magazine, or a book. This course will show web writers how to create interesting and engaging content.
This course will teach you how to design and structure web writing, create eye-catching headlines, develop user-friendly websites, add audio and video to your writing, and leverage search engine optimization to get noticed.
After you complete this course, you will be able to:
- Apply engaging techniques that draw readers to web pages.
- Plan what to write to reflect your web hierarchy.
- Create engaging content, including catchy headlines.
- Enhance your writing with other forms of media.
- Make your writing accessible to a variety of readers.
7. Contract Management: Learn to understand ethical contract management
It is easy to overlook the importance of contract management because it seems to be a boring, mundane topic. Contracts, however, are the basis of most business relationships. If contracts are managed well, business relationship will flourish. If they are not, companies face financial loss, relationship harm, and damaged reputations.
With our “Contract Management” Course, you will discover the specifics of how contract management works and how to effectively source agents.
By the end of this Contract Management Online Short Course, you will be able to:
- Identify contract elements
- Understand ethical contract management
- Calculate value
- Negotiate contracts
- Create basic amendments
8. Writing a Business Plan: Learn How To Write An Effective Business Plan
A business plan will help your business get started on the right track, stay focused on priorities, and move forward. This course is designed for business owners and entrepreneurs who are ready to create a business plan.
In this course, you will learn the essential steps for creating a business plan, including creating a first draft; identifying the audience; gathering information; researching; describing product plans; and marketing, sales, and accounting terms
Learn how to write an effective business plan with our business and entrepreneurship courses.
After you complete this course, you will be able to:
- Research and analyze the individual components needed for a business plan.
- Apply skills to create a business plan for different audiences, including investors, banks, and other stakeholders.
- Explain the purpose and future of your business in easy to understand terms.
- Use accounting terms to describe the future for your business.
- Describe your marketing, sales, and planning strategies.
9. Writing Reports and Proposals: Learn about the four stages of report writing
eports and proposals come in a variety of formats. All formats, however, rely on good writing skills and a solid framework. We recommend that you complete “Business Writing That Works” before beginning this course.
What will you learn with our Writing Reports and Proposals Online Course?
- Four stages of report writing
- Ten steps of proposal writing
- Using headings
- Adding visual aids
- Writing persuasively
- Sourcing material
10. Introduction to E-Mail Marketing: Deliver Effective E-mail Marketing Campaigns
Can you remember the last few marketing e-mail messages that you received and how you reacted to them? Can you identify the style, purpose, and design considerations behind any of these messages? It’s almost certain that some serious planning went into each e-mail that you received, even if you didn’t realize it.
In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results.
After you complete this Introduction to E-Mail Marketing course, you will be able to:
- Apply the concepts of e-mail marketing to grow the influence and reach of a business.
- Analyze the different applications of e-mail marketing.
- Select a campaign strategy that will help you increase your reach.
- Apply a defined strategy to get the best out of every e-mail campaign.
- Track and analyze the results of an e-mail campaign.
Receive Lifetime Access to Course Materials, so you can review at any time.
For comprehensive information on units of study click the units of study tab above.
This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today!
Course Fast Facts:
- All courses are easy to follow and understand
- Only 6 to 8 hours of study is required per course
- Unlimited lifetime access to course materials
- Study as many courses as you want
- Delivered 100% on-line and accessible 24/7 from any computer or smartphone
- You can study from home or at work, at your own pace, in your own time
- Certificates
Course Delivery
Courses are accessed online via our learning management system by any device including PC, MAC, tablet or Smart Phone.
Recognition & Accreditation
The courses offered by Courses For Success are unique as they are taught in a step by step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. Courses For Success is committed to high completion rates and therefore 100% student satisfaction.
Units of Study
Receive Lifetime Access to Course Materials, so you can review at any time.
The Ultimate Business Writing 10 Course Bundle includes the following courses, below is a summary of each course:
Course 1 - Certificate In Business Writing Online Course
PART ONE – THE BUILDING BLOCKS
Section One: Getting Started
- a quick refresher on basic writing concepts (such as spelling, grammar, and punctuation) – the things that we often miss especially when completing work under pressure; and
- an overview of some the typical business documents – letters, reports, proposals – that you may have to deal with, with tips on structure, style etc.
Section Two: Spelling and Grammar
- Spelling
- Grammar
Section Three: Language and tone
- Clarity
- Conciseness
- Formality
- Focus
- Tone
Section Four: Sentences and Paragraphs
- Parts of a Sentence
- Sentence Length
- Punctuation
- Paragraphs
Section Five: Organization and Structure
- Organisation Approach
Section Six: Tools and Techniques
- The Reader
- The Requirement
- Write faster – effective writing
- Templates
- Proofreading
- Review/Peer Review
- The Appearance - Printing and Publishing
PART TWO – THE DOCUMENTS
Section Seven: Meeting Agendas
- The Basic Structure
Section Eight: E-mails
- Addressing your mails
- Brevity
- Formality
- Attachments
- Forwarding/replying
Section Nine: Business Letters
- The Basic Structure
- Writing the Letter
Section Ten: Proposals
- The Basic Outline
- Key information
- Sequence
- Choosing a Format
- Proposal Structure and Content
- Executive Summaries
Section Eleven: Reports
- Report Structure and format
Section Twelve: Requests for Proposal
- Requests for Proposals
Section Thirteen: Business Cases
- Business Cases
Section Fourteen: General Documentation
- General Documentation
Section Fifteen: Wrapping Up
Course 2 - Certificate In Collaborative Business Writing Online Course
Module One: Getting Started
Module Two: What is Collaborative Business Writing?
- Clarifying the Objective
- Practical Writing Approaches
- Collaborative Writing Strategies
- Collaborative Writing Patterns
Module Three:Types of Collaborative Business Writing
- Construction – “Cut and Paste”
- Parallel Construction – “Puzzle”
- Sequential Summative Construction
- Integrating Construction
Module Four: Collaborative Team Members
- Team Leader Selection
- Chief Editor Selection
- Characteristics of Team Members
- Ways to Build Collaborative Writing Team
Module Five: Collaborative Tools and Processes
- Outlines and Storyboards
- Collaborative Planning
- Collaborative Revision
- Collaborative Team Cohesion
Module Six: Setting Style Guidelines
- Voice and Person
- Format
- Consistent Spelling of Commonly Used Words
- Numbers as Words or Figures
Module Seven: Barriers to Successful Collaborative Writing
- Hoarding
- Innovation
- Search
- Knowledge Transfer
Module Eight: Overcoming Collaborative Writing Barriers
- Practice T-shaped Management
- Building a Network of Alliances
- Implementing Enablers
- Assessing the Culture and Areas for Improvement
Module Nine: Styles of Dealing with Conflict
- Ensure that Good Relationships are the First Priority
- Keep People and Problems Separate
- Pay Attention to the Interests that are Being Presented
- Listen First, Talk Second
Module Ten:Tips for Successful Business Writing Collaboration
- Determine Purpose
- Formulate Outline and Organizational Format
- When Choosing a Team Leader, Remember…
- Assign Writing Tasks and Associated Duties
Module Eleven: Examples of Collaborative Business Writing
- Writing Emails
- Writing Reports
- Writing Training Manuals
- Writing Company Handbooks
Module Twelve: Wrapping Up
Course 3 - Certificate In Advance Writing Skills Online Course
Session 1: Course Overview
- Learning Objectives
- Pre-Assignment
- Pre-Course Assessment
Session 2: The Four Cs of Writing
- Writing Clearly
- Familiar Words
- Precise Words
- Concrete Nouns
- Using Jargon
- Jargon
- Writing Concisely
- Being Concise
- Our Concise Responses
- Complete Writing
- Writing Correctly
- Selecting Your Sources
- Style
- Being Stylish
- Facts
- Being Factual
- Facts About the Internet
- Choosing Your Sources
- Selecting Our Sources - Responses
Session 3: Writing Mechanics
- Emphasis
- Adding Emphasis
- Sentence Unity
- Sentence Structure
- Paragraph Size
- Proper Paragraphs
- Our Arranged Paragraphs
- More on Paragraphs - Unity
- More on Paragraphs - Coherence
- More on Paragraphs - Emphasis
- Rhythm
- Voice
- Are You Being Active or Passive?
- Changing the Emphasis
Session 4: Dealing with Specific Requests
- Types of Letters
- Information Requests
- Letters of Recommendation
- Letters Refusing Requests
- Letters of Persuasion
- Recommendation
- Saying No
- Persuading
- Responding
Session 5: Preparing Business Documents
- Defining Business Cases
- Business Cases
- Setting Up Your Business Case
- Requests for Proposals
- Writing Reports
- Writing Formal Reports
- Documentation
- Direct Quotes
- Citing Sources
- Being Consistent
Session 6: Editing Techniques
- Pre-Assignment Review
Session 7: A Personal Action Plan
- Starting Point
- Where I Want to Go
- How I Will Get There
Course 4 - Certificate In Proposal Writing Online Course
Section One: Getting Started
- Objectives
Section Two: The Request
- Requests for Proposals
Section Three: The Proposal-writing Process
- A Winning Proposal
- The Proposal-writing Process
Section Four: The Requirement
- What does the customer want?
- What does your company want?
- Initial data gathering
Section Five: Why Pick Us?
- Key Differentiators
- Key Messages
Section Six: Illustrations
- Illustrations
- Sample Illustrations
Section Seven: Proposal Structure
- The Basic Outline
- Creating and Sequencing your Table of Contents
Section Eight: Details and Research
- The Reader
- Organizing your information
- Identifying Resources
Section Nine: Writing Skills Revision – Part One
- Spelling
- Grammar
- Punctuation
- Language
Section Ten: – Writing Skill Revision, Part Two
- Parts of a Sentence
- Write faster – effective writing
- Paragraphs
Section Eleven: Writing the text of the Proposal
- Choosing a Format
- Templates
- Proposal Content
- Executive Summaries
Section Twelve: Proofreading, Editing, and Finishing
- Proofreading
- Review/Peer Review
- The Appearance – Printing and Publishing
Section Thirteen:
- Wrapping Up
Course 5 - Certificate In Budget and Financial Reports Online Course
Module One - Getting Started
Module Two - Glossary
- What is Finance?
- Commonly used Terms
- Key Players
- Important Financial Organisations
- Understanding GAAP
Module Three - Understanding Financial Statements
- Balance Sheets
- Income Statements (AKA Profit and Loss Statements)
- Statement of Retained Earnings
- Statement of Cash Flow
- Annual Reports
Module Four - Analysing Financial Statements (Part 1)
- Income Ratios
- Profitability Ratios
- Liquidity Ratios
- Working Capital Ratios
- Bankruptcy Ratios
Module Five - Analysing Financial Statements (Part 2)
- Long - Term Analysis Ratios
- Coverage Ratios
- Leverage Ratios
- Calculating Return on Investment (ROI)
Module Six - Understanding Budgets
- Common types of budgets
- What information do I need?
- Who should be involved?
- What should a budget look like?
Module Seven - Budgeting Made Easy
- Factoring in historical data
- Gathering related information
- Adjusting for special circumstances
- Putting it all together
- Computer based methods
Module Eight - Advanced Forecasting Technigues
- Using the average
- Regression Analysis
- Extrapolation
- Formal Financial Models
Module Nine - Managing the Budget
- How to tell if you're on track
- Should your budget be updated
- Keeping a diary of lessons learned
- When to panic
Module Ten - Making Smart Purchasing Decisions
- 10 questions you must ask
- Determining the Payback period
- Deciding whether to lease or buy
- Thinking outside the box
Module Eleven - A Glimpse into the Legal World
- A brief history
- The Sarbanes-Oxley Act
- CEO / CFO Certification
- 8th Company Law Directive
Module Twelve - Wrapping Up
Course 6 - Certificate In Writing for the Web Online Course
Session 1: Course Overview
- Learning Objectives
- Pre-Assignment
Session 2: Getting to Know the Web
- Web Writing Is Not The Same!
- What It’s All About
- The Purpose of Web Writing
- Making Connections
- Design and Structure
- Understanding HTML
- Viewing the Source
- It’s Work to Influence Others
- Predictability
- Consistency and Commitment
- Authority
Session 3: Tips on Creating a Site Hierarchy
- Designing the Site
- Designing a Structure
- Pre-Assignment
- Pre-Assignment Review
- Menus, Links, and Buttons
- Menu Sample One
- Menu Sample Two
- Links
- Buttons
Session 4: Creating Your Content
- Writing Eye-Catching Headlines
- Do's and Don'ts
- Shifting Our Thinking
- Tips for Creating Great Headlines
- Writing Content
- Format Carefully
- Be Concise
- Use Hyperlinks
- Build Trust
- Use Inverted Pyramid Construction
- Think Rich
- Presenting Your Message
- About PDF Files
- Writing Goals
- Making Connections
Session 5: Testing the Waters
- Making Connections
- Deciding What’s Fit to Print
- What’s Getting Read?
- Give Them What They Need
- Test Your Usability
- Consider Eye Tracking
- Break Up Content
- Reviewing and Planning
Session 6: Adding Audio and Video to Your Content
- The Great Debate
- Making Connections
Session 7: Getting Your Content Noticed
- Standing out in Crowds
- Search Engine Optimization
- How It Works
- Alternative Search
- Optimizing Keywords
- Keywords, Search Terms, and Tags
- Tips and Tricks
- Balancing SEO and Word Stuffing
Session 8: A Personal Action Plan
- Starting Point
- Where I Want to Go
- How I Will Get There
Course 7 - Certificate In Contract Management Online Course
Module One: Getting Started
- Course Objectives
Module Two: Defining Contract Management
- What is Contract Management?
- Contract Types
- Contract Elements
- Risks of Poor Contract Management
Module Three: Legal and Ethical Contract Management
- Contract Law I
- Contract Law II
- Defining Ethical Contract Management
- Ethical Breaches
Module Four: Contract Management Requests
- Choosing Potential Bidders
- RFPs and Technology
- Calculating Value
- Making a Choice
Module Five: How to Create a Contract
- Templates and Software
- Compliance
- Wording
- Risks of Noncompliance
Module Six: Contract Negotiations
- Be Prepared
- Prioritize Terms
- Remain Professional
- Execute the Contract
Module Seven: Assess Performance
- What Performance Can Be Assessed
- Creating Metrics
- Measuring Performance
- Improving Performance
Module Eight: Relationships
- Qualities of Effective Relationships
- Relationship Pitfalls
- Building Trust
- Maintaining Relationships
Module Nine: Amending Contracts
- Redlines and Strikeouts
- Replacing Clauses
- Describing Amendments
- Amendment Status
Module Ten: Conducting Audits
- Why Audit?
- Plan
- Establishing Procedures
- Investigate and Report
Module Eleven: Renewing Contracts
- Involve Stakeholders
- Review
- Check for Accuracy and Changes
- Update or Cancel
Module Twelve: Wrapping Up
- Words from the Wise
Course 8 - Certificate In Writing a Business Plan Online Course
Session 1: Course Overview
- Learning Objectives
- Pre-Assignment
Session 2: What is a Business Plan For?
- The Purpose of the Plan
- Getting Down to Business
- Staying Flexible
Session 3: A General Business Plan Framework
- The Importance of a Framework
- Essential Elements
- Making Connections
- Making Connections
- Pre-Assignment Review
- Making Connections
Session 4: Identifying Your Audience
- Who Are You Writing For?
- Defining the Terms
- Words of Wisdom
- Making Connections
- The Rules of Writing
- Making Connections
Session 5: Gathering and Analyzing Information
- GO-PARSE
- Get Organized
- Preview
- Ask
- Read
- Markup Methods
- Summarize
- Shorthand Symbols
- Shorthand Tips
- Evaluate
- PARSE in Action
- GO-PARSE Summary
- ACE Building Celebrates Five Years of Success
Session 6: Defining Your Company
- Writing Your Company Description
- Making Connections
- Describing Your Products and Services
- Performing a Market Analysis
- Developing an Operations Plan
- The Operations Process
- Operations and Your Business Plan
- Types of Operations
- Manufacturing
- Transportation
- Supplies
- Service
- Overlaps
- Buffers
Session 7: Getting to Work
- Working on Your Plan
- Business Plan Worksheet
Session 8: Creating a Marketing Strategy
- Introduction to Marketing
- Cycle Overview
- Consumer and Market Analysis
- What Do They Need?
- Who is Buying Our Product? Who is Using Our Product?
- What is the Buying Process?
- How Can I Leverage Segmentation?
- Key Questions
- SWOT Analysis
- Next Steps
- Analyzing Distribution Channels
- Making Connections
- Creating a Marketing Plan
- Product
- Price
- Place
- Promotion
- Packaging
- Sketching Out the Plan
- Evaluate, Review, and Revise
- The Value of Social Media
Session 9: Creating the Sales Plan
- Building Your Sales Force
- The Sales Cycle
- Initiate
- Making Connections
- Build
- Manage
- Optimize
Session 10: Developing Financial Projections
- Accounting Terminology
- What is Finance?
- The Cycle of Finance
- Recording Financial Transactions
- General Accepted Accounting Principles (GAAP)
- The 11 Principles
- Key Reports
- Income Statement Equation
- Sample Income Statement
- The Balance Sheet
- Balance Sheet Equation
- Balance Sheet Accounts
- Current vs. Fixed Assets
- Cash Flow Statement
- Statement of Retained Earnings
- Financial Projections
- Tips and Tricks
- Use the Writing Rules
Session 11: Putting It All Together
- Writing the Executive Summary
- Making a Strong Presentation
- Making Connections
- The Finishing Touches
- Keeping Your Data Safe
- Reviewing and Revising
Session 12: A Personal Action Plan
- Starting Point
- Where I Want to Go
- How I Will Get There
Course 9 - Certificate In Writing Reports and Proposals Online Course
Session One: Course Overview
Session Two: The Stages of Report Writing
Session Three: The First Stage – Investigating
- Gathering Information
- Let’s Get Thinking!
Session Four: The Second Stage – Planning
- Choosing a Report Format
- Individual Activity
Session Five: The Third Stage – Writing
Session Six: The Fourth Stage – Revising
- Checklist for Success
- Spelling Test
Session Seven: Using Headings
Session Eight: Using Charts and Graphs
Session Nine: The Proposal
- The Differences When Writing Proposals
- The Ten Steps of Proposal Writing
- Writing Exercise
Session Ten: Persuasion
Session Eleven: Practical Application
Session Twelve: Giving Credit
- Citing Sources
- Bibliography Exercise
Course 10 - Certificate In Introduction to E-Mail Marketing Online Course
Session 1: Course Overview
- Learning Objectives
- Pre-Assignment: Article
- Pre-Assignment: Questions
Session 2: Getting to Know E-mail Marketing
- What is E-Mail Marketing?
- Goals of E-Mail Marketing
- The Evolution of E-Mail Marketing
- Advantages of E-Mail Marketing
- Glossary of Terms
- History of E-Mail Marketing
- Modern Day Challenges
- Where Does E-Mail Marketing Fit?
- Getting It Right
- Why do People Get Frustrated by E-mail Marketing?
Session 3: Setting Up Your Audience
- Gathering Contacts
- Developing Your Form
- Case Studies
- Can I Buy E-mail Addresses?
- Rules and Regulations
- Staying Current
- Can I Send E-mail Marketing Messages From My Personal E-Mail?
Session 4: The Tools
- Setting Up A Plan
- Whats the Cost?
- Choosing an E-Mail Marketing Provider
- Your Guide to Success
- Getting Started
- Get Practical
Session 5: Designing Your Campaign Strategy
- Looking at Your Campaign Strategy
- Making Connections
- Whats Your Campaign Strategy?
- What Works?
- Making Connections
- Going Beyond the Basics
- Case Study
- Why Would You Want the Same Content Published on Your Blog Post as in Your Newsletter?
Session 6: Crafting Messages for Each Campaign
- Pre-Assignment Review
- Crafting Your Message
- The Message IS The Message
- Designing an Eye-Catching E-Mail
- Case Studies
- Choosing the Right Design
- Design the Layout
- Sample Template
- Layout Considerations
- Content Considerations
- Making Connections
- Make This Easy
Session 7: Good Habits Get Optimal Results
- Be a Good E-Mailer, Part One
- Be a Good E-Mailer, Part Two
- Smart Rules Apply, Part One
- Smart Rules Apply, Part Two
- Conversions
- The Conversion Process
- Dont Panic!
- Whats Your Opinion?
- The Who and The How
- Developing Different Types of Content
Session 8: What to Write
- Give People What They Want
- Google AdWords Keyword Planner
- Using Ads to Attract Your Audience
- Be Green…Evergreen That Is!
- Evergreen Topics
- Seasonal Topics
- Building Off of the Topics
- Idea Starters, Part One
- Idea Starters, Part Two
- Tips and Tricks
- Lets Get to Work
Session 9: Subject Lines and Action Calls
- Great Subject Lines
- Action Items
- Use Strategy with Your Call to Action
Session 10: If It Doesnt Get Measured, It Cant Be Counted
- Key Metrics
- Revenue Per E-Mail Sent
- Timing Your E-Mail Message
- Test Before You Send
- Split Testing
Session 11: Test Driving
- Making Connections, Part One
- Making Connections, Part Two
- Making Connections, Part Three
- Writing Your Initial Welcome E-Mail
A Personal Action Plan
- Starting Point
- Where I Want to Go
- How I Will Get There
Requirements
Entry requirements
Students must have basic literacy and numeracy skills.
Minimum education
Open entry. Previous schooling and academic achievements are not required for entry into this course.
Computer requirements
Students will need access to a computer and the internet.
Minimum specifications for the computer are:
Windows:
Microsoft Windows XP, or laterModern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)
MAC/iOS
OSX/iOS 6 or laterModern and up to date Browser (Firefox, Chrome, Safari)
All systems
Internet bandwidth of 1Mb or fasterFlash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)
Students will also need access the following applications:
Adobe Acrobat Reader
Requirements
Entry requirements:
Students must have basic literacy and numeracy skills.
Minimum education:
Open entry. Previous schooling and academic achievements are not required for entry into this course.
Device requirements:
Students will need access to a computer/any device and the internet.
FAQS
1. Who are Courses For Success?
Courses For Success is a course platform that started in 2008
with 5 courses, since then we have grown to over 10,000 online courses.
Our courses span across the following categories:
•Animal
•Beauty
•Business
•Health & Fitness
•Finance
•Lifestyle
•IT & Software
•Personal Development
•Teaching & Academics
2. Is there a refund/cancellation policy?
Yes, we have a 7-day money-back refund policy.
3. What is the FREE Personal Success Training Program?
The Personal Success Training Program
was developed by Courses For Success to help our customers achieve
success. Currently, we are offering this program for FREE with every
course or bundle purchase this month. This is a limited time offer!
4. Are there any requirements to study this course?
No,
anyone who has an interest in learning more about this subject matter
is encouraged to take our course. There are no entry requirements to
take this course.
5. Do I require to have finished high school to complete this course?
No,
you do not require a High School Diploma or to have finished school to
study this course, this course is open to anyone who would like to take
this course.
6. What if English is not my first language?
This
course is provided in English, however, due to the digital nature of
our training, you can take your time studying the material and make use
of tools such as google translate and Grammarly.
7. Is this course online or conducted in person?
All our courses are accessible online on any device. You may complete them at your own pace and at your own time.
8. How do I receive my course?
After
you have completed the payment, you will receive a confirmation email
and tax receipt. You will also receive an email containing your course
login details (username and password), as well as instructions on how to
access and log in to your course via the internet with any device,
please check your junk/spam folder in the event that you do not receive
the email.
9. When does this course start?
Providing
you have internet access you can start this course whenever you like,
just go to the login page and insert your username and password and you
can access the online material.
10. What is online learning like?
Online learning is easy, if not easier than a traditional academic situation.
By studying an online course, the usual boundaries caused by location and time constraints are eliminated, meaning you are free to study where and when you want at your own pace.
Of course, you will need to be able to self-manage your time and be organized, but with our help, you’ll soon find yourself settling into a comfortable rhythm of study.
11. What computer skills do I need for my course?
You
don't need to be a computer expert to succeed with our online training,
but you should be comfortable typing, using the internet and be capable
of using common software (such as Microsoft word).
12. How long will you have access to the online course?
The majority of our courses have unlimited lifetime access, meaning you can access this course whenever you want.
Please also check the course summary, as a small selection of courses have limited access.
13. How long will my course take?
Course duration, is listed under Course Summary
14. Do I need to buy textbooks?
All the required material for your course is included in the online system, you do not need to buy anything else.
15. Is the course interactive?
Yes, all our courses are interactive.
16. Is there an assessment or exam?
Yes,
you will be required to complete a multiple-choice test online at the
end of your course, you can do this test as many times as you require.
17. What type of certificate will I receive?
You
will receive a Certificate of Completion that is applicable worldwide,
which demonstrates your commitment to learning new skills. You can share
the certificate with your friends, relatives, co-workers and employers.
Also, include it in your resume/CV, professional social media profiles
and job applications.
Wendy Sue Hunt - 5 STAR REVIEW
"If you are considering taking any “Courses for Success”, I would highly recommend it. I have always been a firm believer it’s important to always sharpen your skills. You are never too old to learn more. I found the courses very helpful, interesting and easy to understand.
The term “Courses for Success” helped me in my current position to succeed. After completing the courses, I gave my manager the completion certificates. Recently I received a promotion too."
Valencia Marie Aviles - 5 STAR REVIEW
"I
had a very good experience with my course. It has helped me to get
multiple jobs and prepared me for almost everything I would need to
know. The course was very informative and easy to understand and broken
up perfectly to be done in a short amount of time while still learning a
good amount! I would recommend Courses for Success to anyone trying to
get abs certifications for job advancements, it is well worth it!"
ELENA GRIFFIN - 5 STAR REVIEW
"I have absolutely enjoyed the materials from Courses for Success. The materials are easy to understand which makes learning enjoyable. Courses for Success have great topics of interest which make you come back for
more.
Thank you Courses for Success for being part of my learning journey and making education affordable!"
Our
completion certificates are very valuable and will help you progress in
your work environment and show employers how committed you are to learn
new skills, you might even get a promotion.
18. Will this course be credited by universities?
No, it is not equivalent to a college or university credit.
19. Am I guaranteed to get a job with this certificate?
This course will give you the skills you need to help you obtain employment, but it’s up to you if you get the job or not.
20. How will this course assist me with my career?
Studying
and completing this course will show employers that you have the
knowledge in this field, additionally you will gain more confidence in
this area of expertise.
21. How long is the certificate valid for?
The Certificates are valid for life and do not need renewing.
22. Can I take more than one course at a time?
Courses
are studied online at your own pace and you are free to study as many
or as few courses as you wish, we also offer online course bundles that
allow you to save on additional courses so that you may get all the
topics related to your training goals in one go.
23. What are the Payment Methods available? Is there a payment plan?
We accept payments via PayPal, Credit Card and Bank Transfer.
Payment Plans: We have partnered with Partial.ly, to offer our own in house payment plan. Everyone is Pre-Approved, providing the initial deposit is paid in full.
To pay via bank transfer contact us info@coursesforsuccess.com
24. Can I purchase for multiple people?
Yes, you can do this by purchasing individually via website or send us a request via email at info@coursesforsuccess.com
25. Can I request for an invoice before purchase?
Yes, you can request for an invoice via email at info@coursesforsuccess.com
26. Purchase for a gift?
Yes, you can purchase this course as a gift, simply send an email to info@coursesforsuccess.com, with the course details and we can accommodate this.
27. Can I create my own course bundle?
Yes,
you can customize your own bundle. Please send us the complete list
with the exact course link of the courses you'd like to bundle up via
email info@coursesforsuccess.com and we will create them for you. *Each course access, time of completion and certification varies depending on the course type.
28. How will I contact Courses For Success if I have any questions?
You can contact our support team, at any time through live chat on our website, or email at info@coursesforsuccess.com, or by calling one of our phone numbers depending on which country you are in.
Free Personal Success Training Course
The Personal Success Training Program Helps You Stay Focused To Achieve Your Goals!
Today, we are providing it for Free with all Course Purchases, as a special offer!
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• How to layout a Success Plan.
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Course Bundles
Looking for specific training for yourself or employees. Choose from our Course Bundles below or build you own Bundle, by adding more courses to your cart. Choose different courses or the same course for multiple staff members and receive volume discounts at checkout.
